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   K12 Insight, under the direction of the School Board of Riverside Unified School District, conducted an anonymous survey of parents who have elementary students bussed within the Casa Blanca area. Participating elementary schools were Harrison, Jefferson, Madison, Monroe, Victoria and Washington.    

   The survey topics included safety and behavior, transportation, after-school programs, neighborhood schools, transfer policy and school consolidation.    

   The district mailed out postcards with detailed instructions to 1,000 parents, followed by phone calls using the district’s Parentlink system reminding parents to participate in the survey. District staff also traveled on school buses in the Casa Blanca area and handed postcards to students as part of the survey outreach. Parents could access the survey online or pick up a paper copy of the survey at the administrative office located at 3070 Washington. 

   Due to an initial low response, the survey was also administered via telephone by calling a randomly selected subset of the same parents who were invited earlier. The online, paper and phone versions of the survey were available in English and Spanish. 

More than 120 responses were collected, tabulated and analyzed by K12 Insight, a third-party research and communication firm located in Virginia. This report presents the findings of this survey. 

 
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